Buyers Text Keywords to Receive Slideshows on Their Mobile Phone

January 17, 2008

Boston, MA: Skycore ( has introduced a new web application for realtors to create and send virtual property tours to a home buyer’s mobile phone. Using Skycore’s online application, realtors compose images, audio, video and text into property slideshows, choose a unique keyword for their content and then promote the keyword on signs and print advertising. When home buyers text this unique keyword to Skycore’s shortcode, the slideshow is sent directly to their phone. With this application realtors can generate sales leads, announce price reductions, broadcast alerts and promote their listings, agents and firm.

Although “Smartphones” (ex. BlackBerrys, iPhones, etc.) can receive multimedia via email, the overwhelming majority of mobile phones on the market cannot. Therefore, Skycore sends multimedia content primarily via MMS (“picture messaging”) and alternatively via WAP (the mobile internet), reaching the largest possible market…